AEO · SEO · Local Marketing
From AI-powered recommendations and citation mentions to the first page of Google rankings, we build the visibility and marketing strategy that turns searchers into loyal customers.
Trusted by local businesses, service providers & growing brands nationwide
AEO · SEO · Local Marketing
From AI-powered answer engines to Google's first page to the local map pack, we build the visibility strategy that puts your business in front of the right people at the right moment.
The Future of Search
AEO optimizes your content and online presence so that AI-powered tools like ChatGPT, Claude, and Google AI Overviews show your business as the answer to relevant questions. As AI reshapes how people discover businesses, AEO is no longer optional.
SEO is still an important part of your marketing strategy. Technical SEO and content strategy are still required to keep you ranking at the top of Google search results.
Learn MoreLocal businesses require extra marketing strategy. Google Business Profile, local citations, and map pack rankings make sure your neighbors find you before they find anyone else.
Learn MoreMore than ever, it's important to focus on data-driven content that earns topical authority, answers the questions AI is looking for and converts readers into clients.
By the Numbers
0.4x
Traffic from AI search converts 4.4x more than traditional search
0%
42% of consumers find a brand more trustworthy if it's mentioned in AI Search
0%
48% of AEO comes from non-branded sources
0%
60% of Google searches now end without a click
About Baker Strategy Lab
Baker Strategy Lab was built on a simple belief: every business deserves to be found by the people who need them most. We combine deep technical expertise with creative strategy to deliver visibility that does not just look good on a report. It actually performs.
With over 30 years of marketing strategy experience across a variety of industries, we know how to get you results that matter. We take the time to create a personalized plan for each business that addresses your specific needs.
Our StoryClient Love
Nicole has been a trusted resource for years and I don't think my business would be what it is today without her. She has always been ahead of the curve with the intricacies of digital marketing and has a strong command of how to build customer connections through a strategic and growth focused plan. She is one of those rare people who offer the combination of big picture vision and clarity of details. I highly recommend tapping into her expertise for business growth!
Carey H.
Ready to Grow?
Book a complimentary strategy session. We will audit your current visibility, identify your biggest opportunities, and walk you through exactly what it takes to become impossible to ignore.